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  • 21 Aug, 2019

  • By, Wikipedia

Humphrey Yogurt

Humphrey Yogurt is a frozen yogurt shop in Sherman Oaks, Los Angeles. The store was established by Maria and Raphael Baker in 1984. Current owner Paula Sheftel purchased the store in 1986 for $110,000. At its peak, the chain supported six stores in the greater Los Angeles area however, as of 2024, only the Sherman Oaks location remains open. In 2017, a CBS News affiliate identified it as one of the best frozen yogurt stores in Los Angeles. The store's name is a play on the name of the famous actor Humphrey Bogart.

In 2021, the store attracted significant media attention after Meghan Markle discussed the store in an interview with Oprah Winfrey. During the interview, Markle disclosed that she had worked at the store during her early teenage years and that doing so had shown her the "value of working." Following the interview, the store experienced a massive surge in popularity. Seeking to capitalize on this newfound popularity, the store subsequently launched a new, limited-time yogurt flavor called "Banana Royale" in honor of Markle. The media attention was so significant that the store briefly hired a publicist (and former employee) to interface with the media.

References

  1. ^ "Meghan Markle Once Worked At Humphrey Yogart. Here's The Scoop On The LA Froyo Shop". LAist. March 8, 2021. Retrieved May 7, 2024.
  2. ^ "Best Frozen Yogurt In Los Angeles". www.cbsnews.com. September 3, 2017. Retrieved May 7, 2024.
  3. ^ "Thanks to Meghan, business is booming at Humphrey Yogart in Sherman Oaks". Los Angeles Times. March 11, 2021. Retrieved May 7, 2024.
  4. ^ Gardner, Chris (March 12, 2021). "How Meghan Markle's Humphrey Yogart Shout-Out Translated to Booming Business". The Hollywood Reporter. Retrieved May 7, 2024.
  5. ^ Cahn, Lauren (March 10, 2021). "Meghan Markle Now Has Her Own Frozen Yogurt Flavor. Here's What It Tastes Like". Mashed. Retrieved May 7, 2024.
  6. ^ Konstantinides, Anneta. "Visits to Humphrey Yogart tripled after Meghan Markle name-dropped her former workplace during her Oprah interview". Business Insider. Retrieved May 7, 2024.