Magenta (/mədʒɛntə/) is a coastal location of the Central Coast region of New South Wales, Australia. It is part of the Central Coast Council local government area, and contains a significant portion of the Wyrrabalong National Park.

Magenta was officially recognised as a locality in 1991. Previously it was the location for rutile mining and as the garbage tip for The Entrance, New South Wales. The location is traversed south–north by Wilfred Barrett Drive linking The Entrance and Toukley. The road was designated part of the Central Coast Highway in 2006.

Magenta Shores

The Magenta Shores Golf Resort consists of an 18-hole golf course, private housing and a resort.