Veeranpuzha
Pokkali cultivation
The saline tolerant Pokkali rice is cultivated in the fields gathered around the banks of Veeranpuzha. Pokkali uses a cyclic organic cultivation method. As the salinity level of the water in the fields is low, the rice cultivation starts in June and harvesting starts in November. After the harvesting ends, from November to April, the salinity level gets high in the water. At this time, prawn farming starts in the fields. There are openings in the sluice gates from the lake to the field. Through these openings, the prawn seedlings swim into the field from the sea and the lake after the rice harvest and consume the stem remains of the harvested crop. Recently, many Pokkali farmers of Veeranpuzha are leaving farming and migrating to other industries as farming has become unattractive and unprofitable.
Local tourism
Many local tourists visit Veeranpuzha mainly for angling during rainy season. Some water-front tourism festivals are being organized in recent times mainly to attract foreign tourists.