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  • 21 Aug, 2019

  • By, Wikipedia

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Telesouth Communications Inc, also known as SuperTalk Mississippi Media, is an American commercial radio network based in Jackson, Mississippi. Its stations across Mississippi broadcast either a music format, or conservative news/talk and sports under the SuperTalk brand.

The network's talk stations carry a mix of syndicated national shows, its programming, and material produced at the individual stations. Sports schedules are matched to teams based in local markets.

History

In 1979, Steve Davenport was hired to manage the Love Communications owned Mississippi Agriculture and News Network in Jackson, Mississippi. Shortly afterward, it was purchased by Baton Rouge-based Interstate Communications and merged with Louisiana Network Inc. Soon, production of news reports and short features for Mississippi radio stations evolved to include longer lifestyle, and sports phone-in programs.

The firm began broadcasting live football and basketball from the University of Southern Mississippi in 1984 and went on to take sports broadcast franchises for the University of Mississippi and University of Southern Mississippi. As well as programming for Mississippi and Louisiana, the South Carolina News Network was also produced from Jackson until 2008.

Following disagreement over a $25,000 annual franchise fee for the Ole Miss Rebels, Steve Davenport and his business partners the Hanley family of Hazlehurst agreed to purchase Interstate Communications' Mississippi market business, Mississippi Networks Inc, for $300,000 in 1985. Davenport bought out the Hanley's stake in 2008.

Amid financial turmoil in 1988, Telesouth sold its newly acquired Biloxi radio station, then bought others, eventually covering all 82 counties of Mississippi.

In 1995, the business name was changed to Telesouth Communications Inc, and in 1997 current flagship WFMN (Flora) and WTCD (Indianola) stations were purchased and converted to pioneer a "SuperTalk" conservative talk show format.

Jackson State Tigers football was added to the sport broadcast roster in 1998, and the Southern Urban News Network established to produce news features for radio stations in urban markets across Mississippi. The Urban News Network was merged with the firm's Mississippi News Network in 2011.

Telesouth began to divest college sports broadcast franchises from 2011, and to purchase music radio stations. The franchise agreement with Ole Miss had been renewed in 2007 guaranteeing a minimum fee of $27 million over ten years and substantial investment by the broadcaster in facilities at Vaught–Hemingway Stadium, including a $6 million jumbotron. The agreement was taken over by Learfield in 2012. The franchise fee, payable by Telesouth to the University of Mississippi, for its final year of Ole Miss Rebels football was $3 million.

Purchases included Biloxi music stations from Alpha Media in 2018.

Between 2013 and 2018, sport, and then feel-good and lifestyle programming, were added to the SuperTalk format broadcast on Telesouth's 12 talk radio stations.

In 2019, the company began video broadcast of SuperTalk programming on C Spire cable.

Radio stations

License city Format Cl­ass ERP watts
WFMM 97.3 FM Sumrall Supe­rtalk A 6,000
WFMN 97.3 FM Flora Supe­rtalk C3 19,500
WFTA 101.9 FM Fulton Supe­rtalk C2 50,000
WKBB 100.9 FM Mantee Supe­rtalk C2 47,000
WLAU 99.3 FM Heidel­berg Supe­rtalk C2 50,000
WOSM 103.1 FM Ocean Springs Supe­rtalk C2 50,000
WTNM 93.7 FM Court­land Supe­rtalk C3 11,000
WRQO 102.1 FM Monti­cello Supe­rtalk C2 50,000
WTCD 96.9 FM Indian­ola Supe­rtalk C2 16,500
WXRZ 94.3 FM Corinth Supe­rtalk C3 25,000
WZKR 103.3 FM Collins­ville Supe­rtalk C3 6,000
WMPK 93.5 FM Summit Supe­rtalk A 6,000
WKCU 92.9 FM Corinth country D 250
1350 AM D 400
WCNA 95.9 FM Potts Camp adult hits C3 14,000
WQLJ 105.5 FM Water Valley hot AC A 4,700
WOXF 105.1 FM Oxford A 1,600
WYMX 99.1 FM Green­wood classic hits C0 96,000
WLZA 96.1 FM Eupora classic hits C2 40,000
WBZL 103.3 FM Green­wood classic hip-hop C3 25,000
WDXO 92.9 FM Hazle­hurst classic hip-hop A 2,700
WOEG 1220 AM D 164
WCPR 97.9 FM D'Iber­ville active rock C2 50,000
WXYK 105.9 FM Pasca­goula top 40 C3 25,000
WGBL 96.7 FM Gulfport classic hip-hop A 4,300
W292GD 106.3 FM Biloxi adult hits D 250
WANG 1490 AM C 1,000
WTNI 1640 AM B 10,000
  1. ^ For Hattiesburg
  2. ^ For Jackson
  3. ^ For Tupelo
  4. ^ For Laurel
  5. ^ For Brookhaven
  6. ^ For Meridian

Talk shows

As of 2022, Supertalk's schedule includes:-

Network

  • The Gallo Radio Show - Presenter, Paul Gallo - Producer, Perez Hodge
  • Coast Vue with Ricky Mathews
  • MidDays with Gerard Gibert - Producer, Ryne "Ryno" Montgomery
  • In a Mississippi Minute with Steve Azar
  • Good Things with Rebecca Turner - Producer, Ryne "Ryno" Montgomery
  • SportsTalk Mississippi - Presenters, Richard Cross, Michael Borkey and Brian Hadad
  • Outdoors with Ricky Mathews
  • Garden Mama
  • The Handy Man Radio Show
  • Richard Schwartz Legal Power Hour

National

The JT and Dave Show

JT Williamson and Dave Ingram began to co-host the JT & Dave Show on SuperTalk in 2002. Long-time producer and occasional on-air contributor was “Scary” Gary O’Cain. Their guests on the show were often prominent Mississippi politicians and the pair addressed controversial topics in the state from a conservative perspective. The daily, three-hour shows campaigned for charter schools and to repeal traffic camera legislation. Phone-in callers that disagreed with the presenters were characteristically dealt with in a robust manner. Ingram left the show in 2010 and the abrupt nature of his departure prompted speculation on internet forums.

The show was briefly renamed Air Bubba, then the JT Show, and in a departure from interviewing Mississippi's state politicians in 2016, it hosted British campaigner Nigel Farage. Williamson announced he had been diagnosed with Lymphoma in 2020 and died that year.

News networks

As of 2022, SuperTalk's general, statewide news service is carried by 48 Mississippi affiliate radio stations. Thirty-six broadcast its Agrinews package covering commodity prices and farming topics.

College athletes' image rights

Telesouth Communications Inc was one of the defendants in a putative class action lawsuit brought by Steven Clarke and nine other amateur college athletes. They alleged athletic conferences, broadcast networks and licensing agencies (including Telesouth) improperly colluded to exclude them from the market for their image rights, and set those fees they received at zero or lower than what they would otherwise have achieved.

Judge Kevin H Sharp's 2015 decision in the United States District Court for the Middle District of Tennessee accepted that college sports was "big business", but concluded the way athletes had been required to surrender their images rights was lawful.