Borá is a municipality in the state of São Paulo in Brazil. The population is 838 (2020 est.) in an area of 119 km². The elevation is 582 m. Borá is the least populated municipality in São Paulo and the second least populated in Brazil. Its foundation dates from around 1918, with the merchant Vedovatti family, being formally recognized in 1934, and becoming a municipality in 1965.

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In telecommunications, the city was served by Companhia de Telecomunicações do Estado de São Paulo until 1973, when it began to be served by Telecomunicações de São Paulo. In July 1998, this company was acquired by Telefónica, which adopted the Vivo brand in 2012.

The company is currently an operator of cell phones, fixed lines, internet (fiber optics/4G) and television (satellite and cable).